Blog

Notes from the studio.

Practical articles on building games, apps and websites — and getting them found.

The anatomy of a landing page that converts

A landing page has one job: turn a specific visitor into a specific action. These are the building blocks that make that job easier — and the ones that get in the way.

Core Web Vitals explained for business owners

Google measures how fast and stable your website feels to real visitors. Here is what the three Core Web Vitals mean, in plain language, and what usually fixes them.

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